@font-face { font-family: 'Zurich'; src: url('fonts/zurch.ttf') format('truetype');   font-weight: 400; font-style: normal; font-display: swap; }
@font-face { font-family: 'Zurich'; src: url('fonts/zurchci.ttf') format('truetype');  font-weight: 400; font-style: italic; font-display: swap; }
@font-face { font-family: 'Zurich'; src: url('fonts/zurchbc.ttf') format('truetype');  font-weight: 700; font-style: normal; font-display: swap; }
@font-face { font-family: 'Zurich'; src: url('fonts/zurchbci.ttf') format('truetype'); font-weight: 700; font-style: italic; font-display: swap; }

:root {
    --red: #f91634;
    --red-hover: #ff3550;
    --bg: #000;
    --surface: #0e0e10;
    --ink: #f5f5f7;
    --muted: #8e8e93;
    --line: rgba(255, 255, 255, .12);
    --eco: #5ec46a;
    --gutter: clamp(20px, 5vw, 72px);
    --max: 1280px;
    --ease: cubic-bezier(.2, .8, .2, 1);
    color-scheme: dark;
}

*, *::before, *::after { box-sizing: border-box; }

html { background: var(--bg); -webkit-text-size-adjust: 100%; }

body {
    margin: 0;
    background: var(--bg);
    color: var(--ink);
    font-family: Zurich, "Helvetica Neue", Arial, sans-serif;
    font-size: 18px;
    line-height: 1.55;
    -webkit-font-smoothing: antialiased;
    overflow-x: clip;
}

img { max-width: 100%; height: auto; display: block; }
a { color: inherit; }
figure { margin: 0; }
h1, h2, h3 { font-weight: 700; line-height: .95; letter-spacing: -.01em; margin: 0; }
h2 { font-size: clamp(44px, 7vw, 112px); }

.red { color: var(--red); }
b.red { font-weight: inherit; }

.sr-only {
    position: absolute; width: 1px; height: 1px; overflow: hidden;
    clip: rect(0 0 0 0); white-space: nowrap;
}

.kicker {
    display: block;
    margin: 0 0 20px;
    font-size: 13px;
    font-weight: 400;
    line-height: 1.4;
    letter-spacing: .22em;
    text-transform: uppercase;
    color: var(--muted);
}
.kicker--red { color: var(--red); }

.btnrow { display: flex; flex-wrap: wrap; gap: 12px; justify-content: center; }

.btn {
    display: inline-flex;
    align-items: center;
    padding: 15px 28px;
    border: 1px solid rgba(255, 255, 255, .3);
    border-radius: 999px;
    color: #fff;
    font-size: 16px;
    line-height: 1.2;
    text-decoration: none;
    transition: transform .35s var(--ease), background .3s, border-color .3s, box-shadow .3s;
}
.btn:hover { transform: translateY(-2px); border-color: #fff; }
.btn--red { background: var(--red); border-color: var(--red); }
.btn--red:hover { background: var(--red-hover); border-color: var(--red-hover); box-shadow: 0 12px 40px rgba(249, 22, 52, .45); }

.link {
    display: inline-block;
    margin-top: 10px;
    color: #fff;
    text-decoration: none;
    border-bottom: 1px solid var(--red);
    padding-bottom: 2px;
}

.img-note {
    position: absolute;
    z-index: 4;
    left: 16px;
    bottom: 16px;
    max-width: min(420px, calc(100% - 32px));
    margin: 0;
    padding: 9px 12px;
    border: 1px dashed rgba(255, 214, 102, .7);
    border-radius: 10px;
    background: rgba(24, 19, 0, .82);
    color: #ffe9a8;
    font-size: 12px;
    line-height: 1.45;
    text-align: left;
    -webkit-backdrop-filter: blur(6px);
    backdrop-filter: blur(6px);
}
.img-note b {
    display: block;
    margin-bottom: 2px;
    color: #ffd666;
    font-size: 10px;
    font-weight: 400;
    letter-spacing: .18em;
    text-transform: uppercase;
}

.intro {
    position: fixed;
    inset: 0;
    z-index: 100;
    display: flex;
    flex-direction: column;
    align-items: center;
    justify-content: center;
    gap: 2vh;
    background: #000;
    clip-path: inset(0 0 0 0);
    transition: clip-path 1s cubic-bezier(.76, 0, .24, 1);
    animation: introFallback .01s 5s forwards;
    cursor: pointer;
}
html:not(.js) .intro, .no-intro .intro { display: none; }
.intro-done .intro { clip-path: inset(0 0 100% 0); pointer-events: none; }
.intro-running body { overflow: hidden; }

.intro-logo {
    position: relative;
    height: min(30vw, 38vh);
    aspect-ratio: 1590 / 544;
}
.intro-promo {
    position: absolute;
    top: 0; left: 0;
    width: 77.74%;
    height: 100%;
    overflow: hidden;
}
.intro-promo img {
    position: absolute;
    inset: 0;
    width: 100%; height: 100%;
    clip-path: inset(0 var(--r) 0 var(--l));
    transform: translateY(105%);
    animation: up .9s var(--ease) forwards;
    animation-delay: calc(.15s + var(--i) * .07s);
}
.intro-ten {
    position: absolute;
    top: 0; right: 0;
    width: 22.26%;
    height: 100%;
    opacity: 0;
    transform-origin: 50% 75%;
    animation: tenIn .8s cubic-bezier(.3, 1.4, .4, 1) .8s forwards;
}
.intro-sub {
    position: absolute;
    left: 15.03%;
    top: 85.85%;
    width: 84.47%;
    opacity: 0;
    animation: fadeUp .8s var(--ease) 1.3s forwards;
}

@keyframes up { to { transform: none; } }
@keyframes tenIn {
    0% { opacity: 0; transform: scale(2.8); filter: blur(14px); }
    100% { opacity: 1; transform: none; filter: none; }
}
@keyframes fadeUp {
    from { opacity: 0; transform: translateY(16px); }
    to { opacity: 1; transform: none; }
}
@keyframes introFallback { to { visibility: hidden; opacity: 0; } }

.progress {
    position: fixed;
    top: 0; left: 0;
    z-index: 60;
    width: 100%;
    height: 2px;
    background: var(--red);
    transform: scaleX(var(--sp, 0));
    transform-origin: 0 50%;
    pointer-events: none;
}

.site-header {
    position: fixed;
    top: 0; left: 0; right: 0;
    z-index: 50;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 24px;
    padding: calc(env(safe-area-inset-top, 0px) + 16px) var(--gutter) 16px;
    border-bottom: 1px solid transparent;
    transition: background .4s, border-color .4s, padding .4s;
}
.site-header.scrolled {
    padding-top: calc(env(safe-area-inset-top, 0px) + 10px);
    padding-bottom: 10px;
    background: rgba(0, 0, 0, .64);
    border-bottom-color: var(--line);
    -webkit-backdrop-filter: saturate(1.6) blur(18px);
    backdrop-filter: saturate(1.6) blur(18px);
}

.brand { position: relative; z-index: 2; display: block; text-decoration: none; }
.brand img { width: auto; height: 30px; }

img.p10 { display: inline-block; width: auto; height: 1em; vertical-align: -.26em; }
.kicker img.p10 { height: 1.5em; vertical-align: -.4em; }

.site-nav { display: flex; align-items: center; gap: clamp(16px, 1.8vw, 28px); font-size: 14px; }
.site-nav a { color: rgba(255, 255, 255, .72); text-decoration: none; white-space: nowrap; transition: color .2s; }
.site-nav a:hover, .site-nav a[aria-current] { color: #fff; }
.site-nav a.eco { color: var(--eco); }
.site-nav a.shopbtn {
    padding: 9px 16px;
    border-radius: 999px;
    background: var(--red);
    color: #fff;
    transition: background .2s, box-shadow .2s;
}
.site-nav a.shopbtn:hover { background: var(--red-hover); box-shadow: 0 8px 30px rgba(249, 22, 52, .4); }

.menu-toggle { display: none; }

@media (max-width: 1180px) {
    .menu-toggle {
        position: relative;
        z-index: 2;
        display: grid;
        place-content: center;
        gap: 7px;
        width: 44px; height: 44px;
        padding: 0;
        border: 0;
        border-radius: 50%;
        background: rgba(255, 255, 255, .08);
        cursor: pointer;
    }
    .menu-toggle span { display: block; width: 20px; height: 2px; background: #fff; transition: transform .4s var(--ease); }
    .menu-open .menu-toggle span:first-child { transform: translateY(4.5px) rotate(45deg); }
    .menu-open .menu-toggle span:last-child { transform: translateY(-4.5px) rotate(-45deg); }

    .site-nav {
        position: fixed;
        inset: 0;
        flex-direction: column;
        align-items: flex-start;
        justify-content: center;
        gap: 4px;
        padding: 90px var(--gutter) 40px;
        background: #000;
        font-size: clamp(30px, 8vw, 52px);
        font-weight: 700;
        line-height: 1.15;
        opacity: 0;
        visibility: hidden;
        transition: opacity .4s, visibility .4s;
    }
    .site-nav a { transform: translateY(24px); opacity: 0; transition: transform .6s var(--ease), opacity .6s, color .2s; }
    .menu-open .site-nav { opacity: 1; visibility: visible; }
    .menu-open .site-nav a { transform: none; opacity: 1; }
    .menu-open .site-nav a:nth-child(2) { transition-delay: .04s; }
    .menu-open .site-nav a:nth-child(3) { transition-delay: .08s; }
    .menu-open .site-nav a:nth-child(4) { transition-delay: .12s; }
    .menu-open .site-nav a:nth-child(5) { transition-delay: .16s; }
    .menu-open .site-nav a:nth-child(6) { transition-delay: .2s; }
    .menu-open .site-nav a:nth-child(7) { transition-delay: .24s; }
    .menu-open .site-nav a:nth-child(8) { transition-delay: .28s; }
    .site-nav a.shopbtn { margin-top: 24px; padding: 14px 24px; font-size: 18px; font-weight: 400; }
    .menu-open body { overflow: hidden; }

    .menu-open .site-header { background: transparent; border-bottom-color: transparent; -webkit-backdrop-filter: none; backdrop-filter: none; }
}

.scene { position: relative; }
.sticky { position: relative; min-height: 100vh; min-height: 100svh; overflow: hidden; }

.motion .sticky { position: sticky; top: 0; height: 100vh; height: 100svh; min-height: 0; }
.motion .hero { height: 280vh; }
.motion .words { height: 230vh; }
.motion .zoom { height: 260vh; }
.motion .shop { height: 230vh; }
.motion .statement { height: 220vh; }

[data-reveal] { transition: opacity 1s var(--ease), transform 1s var(--ease); }
.motion [data-reveal]:not(.in) { opacity: 0; transform: translateY(40px); }

.hero .sticky { display: grid; place-items: center; }

.faces {
    position: absolute;
    top: 50%; left: 50%;
    width: min(100% - 2 * var(--gutter), 1500px);
    display: grid;
    grid-template-columns: repeat(6, 1fr);
    gap: 10px;
    transform: translate(-50%, -50%);
}
.face { --ti: clamp(0, var(--p, 1) * 1.8 - var(--i) * .08, 1); }
.face i {
    display: block;
    aspect-ratio: 1 / 2.1;
    border-radius: 18px;
    background: #ddd url('images/hero-people.jpg') no-repeat;
    background-size: 662% auto;
    background-position: var(--x) 0;
    transform: translateY(calc((1 - var(--ti)) * 55vh)) scale(calc(.9 + var(--ti) * .1));
    will-change: transform;
}

.shade {
    position: absolute;
    inset: 0;
    z-index: 1;
    background: radial-gradient(ellipse at center, rgba(0, 0, 0, .45), rgba(0, 0, 0, .9));
    opacity: clamp(0, var(--p, 1) * 1.3, .92);
    pointer-events: none;
}

.hero-copy {
    position: relative;
    z-index: 2;
    padding: 0 var(--gutter);
    text-align: center;
    transform: translateY(calc(var(--p, 1) * -16vh)) scale(calc(1 - var(--p, 1) * .24));
}
.hero h1 { font-size: clamp(76px, 14vw, 240px); line-height: .84; letter-spacing: -.025em; }
.hero h1 .kicker { margin-bottom: 26px; font-size: clamp(11px, 1vw, 14px); letter-spacing: .3em; }
.ln { display: block; overflow: hidden; padding-bottom: .04em; }
.ln > span { display: block; }

.hero-lead {
    --tl: clamp(0, (var(--p, 1) - .5) * 3, 1);
    position: absolute;
    left: 0; right: 0;
    bottom: calc(9vh + env(safe-area-inset-bottom, 0px));
    z-index: 2;
    padding: 0 var(--gutter);
    text-align: center;
    opacity: var(--tl);
    transform: translateY(calc((1 - var(--tl)) * 40px));
}
.hero-lead p { max-width: 660px; margin: 0 auto 26px; font-size: clamp(17px, 1.5vw, 21px); color: rgba(255, 255, 255, .9); }
.motion .hero:not(.past) .hero-lead { pointer-events: none; }

.cue {
    position: absolute;
    bottom: calc(26px + env(safe-area-inset-bottom, 0px));
    left: 50%;
    z-index: 2;
    display: flex;
    flex-direction: column;
    align-items: center;
    gap: 10px;
    font-size: 11px;
    letter-spacing: .3em;
    text-transform: uppercase;
    color: rgba(255, 255, 255, .7);
    transform: translateX(-50%);
    opacity: clamp(0, 1 - var(--p, 1) * 10, 1);
}
.cue i { position: relative; width: 1px; height: 44px; overflow: hidden; background: rgba(255, 255, 255, .2); }
.cue i::after {
    content: "";
    position: absolute;
    inset: 0;
    background: var(--red);
    animation: cue 1.8s var(--ease) infinite;
}
@keyframes cue { from { transform: translateY(-100%); } to { transform: translateY(100%); } }

.img-note--hero { opacity: var(--tl, 1); --tl: clamp(0, (var(--p, 1) - .5) * 3, 1); left: var(--gutter); bottom: 20px; max-width: 360px; }

.motion .ln > span { animation: lineUp 1.1s var(--ease) 4s both; }
.motion .face { animation: faceUp 1.5s var(--ease) 4s both; }
.motion.intro-done .ln > span { animation: lineUp2 1.1s var(--ease) both; animation-delay: calc(.25s + var(--li) * .1s); }
.motion.intro-done .face { animation: faceUp2 1.5s var(--ease) both; animation-delay: calc(.4s + var(--i) * .07s); }
@keyframes lineUp { from { transform: translateY(105%); } }
@keyframes lineUp2 { from { transform: translateY(105%); } }
@keyframes faceUp { from { transform: translateY(40vh); opacity: 0; } }
@keyframes faceUp2 { from { transform: translateY(40vh); opacity: 0; } }

.words .sticky { display: flex; align-items: center; padding: 100px var(--gutter); }
.words-in { width: 100%; max-width: 1140px; margin: 0 auto; }

.words-note {
    max-width: 40em;
    margin: 4vh 0 0;
    font-size: clamp(16px, 1.5vw, 21px);
    line-height: 1.5;
    color: rgba(255, 255, 255, .7);
    opacity: clamp(0, (var(--p, 1) - .7) * 5, 1);
    transform: translateY(calc((1 - clamp(0, (var(--p, 1) - .7) * 5, 1)) * 16px));
}
.words .big {
    margin: 0;
    font-size: clamp(28px, min(4.1vw, 7.4vh), 66px);
    font-weight: 700;
    line-height: 1.06;
    letter-spacing: -.01em;
}
.words em { font-style: normal; }
.w { opacity: clamp(.14, var(--p, 1) * var(--n, 1) * 1.3 - var(--k, 0), 1); }
.w.hl { color: var(--red); }

.motion .reasons { height: 480vh; }
.reasons .sticky {
    --f: clamp(0, (var(--p, 0) - .88) * 9, 1);
    display: flex;
    align-items: center;
    padding: 100px var(--gutter) 60px;
}
.reasons-in {
    width: 100%;
    max-width: var(--max);
    margin: 0 auto;
    opacity: calc(1 - clamp(0, var(--f) * 2.2, 1));
    transform: scale(calc(1 - var(--f) * .08));
}
.reasons-head h2 { font-size: clamp(44px, 6vw, 96px); }
.reasons-body {
    --cs: clamp(140px, min(26vw, 44vh), 420px);
    position: relative;
    display: grid;
    grid-template-columns: 1fr 1.1fr;
    gap: 4vw;
    align-items: center;
    margin-top: 5vh;
}

.counter {
    height: 1em;
    overflow: hidden;
    font-size: var(--cs);
    font-weight: 700;
    line-height: 1;
    letter-spacing: -.04em;
    color: var(--red);
}
.counter-col { display: block; transform: translateY(calc(var(--k, 9) * -1em)); transition: transform .7s cubic-bezier(.7, 0, .2, 1); }
.counter-col span { display: block; height: 1em; }

.reasons-list {
    margin: 0;
    padding: 0;
    list-style: none;
    font-size: clamp(24px, min(3.4vw, 5.2vh), 50px);
    font-weight: 700;
    line-height: 1.14;
}
.reasons-list li { color: #fff; transition: color .4s; }
.reasons-list button {
    display: flex;
    align-items: baseline;
    gap: .5em;
    padding: 0;
    border: 0;
    background: none;
    font: inherit;
    color: inherit;
    text-align: left;
    cursor: pointer;
    transition: color .3s, transform .6s var(--ease);
}
.reasons-list button:focus-visible { outline: 2px solid var(--red); outline-offset: 4px; border-radius: 4px; }

.reasons-list p {
    max-width: 24em;
    margin: .3em 0 1em;
    font-size: clamp(17px, 1.6vw, 24px);
    font-weight: 400;
    line-height: 1.5;
    color: var(--muted);
}
.reasons-list small {
    min-width: 2.4em;
    font-size: .32em;
    font-weight: 400;
    letter-spacing: .2em;
    color: var(--muted);
    transition: color .4s;
}
.motion .reasons-list li { color: rgba(255, 255, 255, .16); }
.motion .reasons-list li.is-done { color: rgba(255, 255, 255, .5); }
.motion .reasons-list li.is-active { color: #fff; }
.motion .reasons-list li.is-active button { transform: translateX(.45em); }
.motion .reasons-list li.is-active small { color: var(--red); }
.motion .reasons-list li:not(.is-active) button:hover { color: rgba(255, 255, 255, .75); }
.motion .reasons-list p {
    position: absolute;
    left: 0;
    top: calc(50% + var(--cs) / 2 + 2.5vh);
    width: calc((100% - 4vw) / 2.1);
    margin: 0;
    color: rgba(255, 255, 255, .78);
    opacity: 0;
    transform: translateY(12px);
    transition: opacity .35s, transform .5s var(--ease);
    pointer-events: none;
}
.motion .reasons-list li.is-active p { opacity: 1; transform: none; transition-delay: .15s; }

.reasons-finale {
    --g: clamp(0, (var(--f) - .4) * 1.7, 1);
    position: absolute;
    inset: 0;
    display: grid;
    place-content: center;
    justify-items: center;
    gap: 4vh;
    padding: 0 var(--gutter);
    text-align: center;
    opacity: var(--g);
    pointer-events: none;
}
.finale-logo { display: flex; height: min(22vw, 30vh); }
.finale-logo img { height: 100%; width: auto; }
.fl-promo { transform: translateX(calc((1 - var(--g)) * -18%)); }
.fl-ten { transform: translateY(calc((1 - var(--g)) * -40%)) scale(calc(1.6 - var(--g) * .6)); transform-origin: 50% 80%; }
.reasons-finale p {
    margin: 0;
    font-size: clamp(22px, 2.6vw, 40px);
    letter-spacing: .04em;
    color: rgba(255, 255, 255, .85);
    transform: translateY(calc((1 - var(--g)) * 30px));
}
html:not(.motion) .reasons-finale { position: relative; inset: auto; opacity: 1; margin: 8vh auto 0; }
html:not(.motion) .reasons .sticky { flex-direction: column; }

@media (max-width: 700px) {
    .reasons-body { grid-template-columns: auto 1fr; gap: 6vw; align-items: start; }
    .reasons-body { --cs: 24vw; }
    .reasons-list { font-size: 6.6vw; }
    .motion .reasons-list p { top: calc(100% + 3vh); width: 100%; font-size: 15px; }
}

.zoom .sticky { --t: clamp(0, var(--p, 1) * 1.6, 1); --ix: 30vw; --iy: 26vh; }
.zoom .media {
    position: absolute;
    inset: 0;
    clip-path: inset(calc((1 - var(--t)) * var(--iy)) calc((1 - var(--t)) * var(--ix)) round calc((1 - var(--t)) * 28px));
}
.zoom .media img {
    width: 100%; height: 100%;
    object-fit: cover;
    transform: scale(calc(1.3 - var(--t) * .3));
}
.zoom .media::after {
    content: "";
    position: absolute;
    inset: 0;
    background: linear-gradient(180deg, rgba(0, 0, 0, .35), rgba(0, 0, 0, .8));
    opacity: var(--t);
}
.zoom .media .img-note { opacity: clamp(0, (var(--t) - .8) * 5, 1); }

.zoom-copy {
    position: relative;
    z-index: 2;
    display: flex;
    flex-direction: column;
    align-items: center;
    height: 100%;
    padding: calc(9vh + 50px) var(--gutter) 0;
    text-align: center;
    transform: translateY(calc(var(--t) * 22vh));
    pointer-events: none;
}
.zoom-copy h2 { font-size: clamp(48px, 9vw, 150px); }
.zoom-copy p {
    max-width: 720px;
    margin: 28px auto 0;
    font-size: clamp(18px, 1.7vw, 24px);
    color: rgba(255, 255, 255, .88);
    opacity: clamp(0, (var(--p, 1) - .5) * 4, 1);
    transform: translateY(calc((1 - clamp(0, (var(--p, 1) - .5) * 4, 1)) * 30px));
}

.services .sticky { display: flex; align-items: center; padding: 14vh 0; }
.track {
    display: flex;
    flex-direction: column;
    gap: clamp(20px, 3vw, 48px);
    width: 100%;
    padding: 0 var(--gutter);
}
.svc-intro { max-width: 520px; }
.svc-intro h2 { font-size: clamp(48px, 6.4vw, 104px); }
.svc-hint { display: none; margin-top: 30px; font-size: 40px; color: var(--red); }

.svc {
    position: relative;
    display: block;
    overflow: hidden;
    aspect-ratio: 4 / 5;
    border-radius: 28px;
    background: var(--surface);
    text-decoration: none;
    isolation: isolate;
}
.svc img {
    position: absolute;
    inset: 0;
    width: 100%; height: 100%;
    object-fit: cover;
    transition: transform 1.4s var(--ease);
}
.svc:hover img { transform: scale(1.06); }
.svc::after {
    content: "";
    position: absolute;
    inset: 0;
    background: linear-gradient(180deg, rgba(0, 0, 0, 0) 35%, rgba(0, 0, 0, .88));
}
.svc-body { position: absolute; left: 0; right: 0; bottom: 0; z-index: 2; padding: clamp(24px, 3vw, 44px); }
.svc-num { font-size: 13px; letter-spacing: .2em; color: var(--red); }
.svc h3 { margin-top: 10px; font-size: clamp(34px, 4vw, 64px); }
.svc p { max-width: 440px; margin: 12px 0 18px; color: rgba(255, 255, 255, .82); }
.more { display: inline-block; padding-bottom: 2px; border-bottom: 1px solid var(--red); font-size: 15px; }
.svc .img-note { top: 16px; bottom: auto; }

@media (min-width: 900px) {
    .motion .services .sticky { padding: 0; }
    .motion .track {
        flex-direction: row;
        align-items: center;
        width: max-content;
        transform: translateX(calc(var(--p, 0) * var(--dist, 0) * -1px));
        will-change: transform;
    }
    .motion .svc-intro { flex: 0 0 min(34vw, 500px); }
    .motion .svc-hint { display: block; animation: nudge 1.6s var(--ease) infinite; }
    .motion .svc { flex: 0 0 min(56vw, 820px); aspect-ratio: auto; height: min(72svh, 640px); }
}
@keyframes nudge { 50% { transform: translateX(12px); } }

@media (max-width: 899px) {
    .motion .services .sticky { position: relative; height: auto; overflow: visible; }
}

@media (min-width: 900px) {
    html:not(.motion) .track { display: grid; grid-template-columns: repeat(2, 1fr); }
}

.shop .sticky {
    --t: clamp(0, var(--p, 1) * 1.5, 1);
    display: flex;
    flex-direction: column;
    align-items: center;
    justify-content: center;
    padding: 90px var(--gutter) 30px;
    text-align: center;
}
.shop-copy h2 { font-size: clamp(44px, min(6vw, 9.5vh), 104px); }
.shop-copy p { max-width: 620px; margin: 20px auto 26px; color: rgba(255, 255, 255, .75); }

.device {
    position: relative;
    width: min(1000px, 92vw, calc((100svh - 440px) * 1.5));
    min-width: min(300px, 92vw);
    margin-top: 4vh;
    perspective: 1600px;
}
.device::before {
    content: "";
    position: absolute;
    inset: 10% 5% -10%;
    background: radial-gradient(ellipse at center, rgba(249, 22, 52, .45), transparent 65%);
    filter: blur(40px);
    opacity: var(--t);
}
.device img {
    position: relative;
    border-radius: 18px;
    transform-origin: 50% 100%;
    transform: rotateX(calc((1 - var(--t)) * 40deg)) scale(calc(.78 + var(--t) * .22));
}
.device .img-note { opacity: clamp(0, (var(--t) - .8) * 5, 1); }

@media (min-width: 1000px) {
    .shop .sticky { flex-direction: row; gap: 5vw; padding-top: 80px; text-align: left; }
    .shop-copy { flex: 0 0 min(36%, 520px); }
    .shop-copy p { margin-left: 0; }
    .shop .btnrow { justify-content: flex-start; }
    .device { width: min(820px, 52vw); margin-top: 0; }
    .device img { transform: rotateX(calc((1 - var(--t)) * 40deg)) rotateY(calc((1 - var(--t)) * -16deg)) scale(calc(.78 + var(--t) * .22)); }
}

.team { padding: 18vh var(--gutter); }
.team-in {
    display: grid;
    grid-template-columns: 1fr 1.35fr;
    gap: clamp(32px, 6vw, 96px);
    align-items: center;
    max-width: var(--max);
    margin: 0 auto;
}
.team-in > div > p:not(.kicker) { margin: 22px 0 8px; font-size: clamp(18px, 1.6vw, 22px); color: rgba(255, 255, 255, .8); }

.team-photo {
    --t: clamp(0, (var(--p, 1) - .15) * 2.4, 1);
    position: relative;
    overflow: hidden;
    border-radius: 28px;
    clip-path: inset(calc((1 - var(--t)) * 16%) calc((1 - var(--t)) * 16%) round 28px);
}
.team-photo img { width: 100%; transform: scale(calc(1.3 - var(--t) * .3)); }

@media (max-width: 899px) {
    .team-in { grid-template-columns: 1fr; }
}

.statement .sticky {
    --t: clamp(0, var(--p, 1) * 1.6, 1);
    display: flex;
    flex-direction: column;
    align-items: center;
    justify-content: center;
    padding: 0 var(--gutter);
    text-align: center;
}
.statement .big {
    margin: 0;
    font-size: clamp(52px, 10vw, 176px);
    font-weight: 700;
    line-height: .92;
    letter-spacing: -.02em;
}
.fill {
    background: linear-gradient(90deg, var(--red) 0 50%, rgba(255, 255, 255, .16) 50% 100%);
    background-size: 200% 100%;
    background-position: calc((1 - var(--t)) * 100%) 0;
    -webkit-background-clip: text;
    background-clip: text;
    color: transparent;
}
.statement-cta {
    --tc: clamp(0, (var(--p, 1) - .62) * 4, 1);
    margin-top: 7vh;
    opacity: var(--tc);
    transform: translateY(calc((1 - var(--tc)) * 30px));
}
.motion .statement:not(.past) .statement-cta { pointer-events: none; }
.contact-line { margin: 22px 0 0; font-size: 15px; color: var(--muted); }
.contact-line a { text-decoration: none; transition: color .2s; }
.contact-line a:hover { color: #fff; }
.contact-line span { margin: 0 8px; }

.footer {
    overflow: hidden;
    padding: 80px var(--gutter) 0;
    border-top: 1px solid var(--line);
    font-size: 15px;
    color: rgba(255, 255, 255, .7);
}
.footer-grid {
    display: grid;
    grid-template-columns: 1.4fr repeat(3, 1fr);
    gap: 40px;
    max-width: var(--max);
    margin: 0 auto;
}
.footer h3 {
    margin-bottom: 14px;
    font-size: 12px;
    font-weight: 400;
    letter-spacing: .2em;
    text-transform: uppercase;
    color: var(--muted);
}
.footer-grid > * > a:not(.brand) { display: block; padding: 4px 0; text-decoration: none; transition: color .2s; }
.footer-grid a:hover { color: #fff; }
.footer .brand--full img { width: min(240px, 60vw); height: auto; }
.footer-grid p { margin: 16px 0 0; }

.footer-mark {
    height: 25vw;
    margin-top: 60px;
    overflow: hidden;
    user-select: none;
    pointer-events: none;
}
.footer-mark img { width: 100%; height: auto; opacity: .08; }

@media (max-width: 899px) {
    .footer-grid { grid-template-columns: 1fr 1fr; }
    .footer-grid > :first-child { grid-column: 1 / -1; }
}

.motion .phero { height: 200vh; }
.phero .sticky { --t: clamp(0, var(--p, 1) * 1.7, 1); --ix: 24vw; }
.phero .media {
    position: absolute;
    inset: 0;
    clip-path: inset(calc((1 - var(--t)) * 54vh) calc((1 - var(--t)) * var(--ix)) calc((1 - var(--t)) * 6vh) round calc((1 - var(--t)) * 28px));
}
.phero .media img {
    width: 100%; height: 100%;
    object-fit: cover;

    transform:
        translate(calc((1 - var(--t)) * (50% - var(--fx, 50%))), calc((1 - var(--t)) * (24vh + 50% - var(--fy, 50%))))
        scale(calc(1.25 - var(--t) * .25));
}
.phero .media::after {
    content: "";
    position: absolute;
    inset: 0;
    background: linear-gradient(180deg, rgba(0, 0, 0, .55), rgba(0, 0, 0, .78));
    opacity: var(--t);
}
.phero .media .img-note { opacity: clamp(0, (var(--t) - .8) * 5, 1); }

.phero-copy {
    position: relative;
    z-index: 2;
    max-width: 1200px;
    margin: 0 auto;
    padding: calc(14vh + 40px) var(--gutter) 0;
    text-align: center;
    transform: translateY(calc(var(--t) * 8vh));
}
.phero h1 { font-size: clamp(46px, 9.4vw, 160px); line-height: .9; letter-spacing: -.02em; }
.phero-more {
    --tm: clamp(0, (var(--p, 1) - .45) * 3, 1);
    margin-top: 30px;
    opacity: var(--tm);
    transform: translateY(calc((1 - var(--tm)) * 30px));
}
.motion .phero:not(.past) .phero-more { pointer-events: none; }
.phero-more .lead { max-width: 680px; margin: 0 auto 28px; font-size: clamp(18px, 1.6vw, 23px); color: rgba(255, 255, 255, .9); }

.crumbs { margin-bottom: 18px; font-size: 13px; color: var(--muted); }
.crumbs a { text-decoration: none; transition: color .2s; }
.crumbs a:hover { color: #fff; }
.crumbs span { margin: 0 8px; }
.crumbs span[aria-current] { margin: 0; color: rgba(255, 255, 255, .8); }

.plain-hero { padding: calc(env(safe-area-inset-top, 0px) + 160px) var(--gutter) 8vh; text-align: center; }
.plain-hero h1 { font-size: clamp(64px, 13vw, 220px); line-height: .86; letter-spacing: -.025em; }
.plain-hero .lead { max-width: 640px; margin: 28px auto 0; font-size: clamp(18px, 1.6vw, 23px); color: rgba(255, 255, 255, .85); }

.story { padding: 14vh var(--gutter); }
.story-in {
    display: grid;
    grid-template-columns: 1fr 1.1fr;
    gap: clamp(32px, 6vw, 100px);
    align-items: center;
    max-width: var(--max);
    margin: 0 auto;
}
.story--flip .story-media { order: -1; }
.story h2 { font-size: clamp(40px, 5vw, 80px); }
.story-text > p:not(.kicker) { max-width: 560px; margin: 24px 0 0; font-size: clamp(17px, 1.35vw, 20px); color: rgba(255, 255, 255, .78); }
.story-text .btnrow { justify-content: flex-start; margin-top: 32px; }

.story-media {
    --t: clamp(0, (var(--p, 1) - .08) * 2.4, 1);
    position: relative;
    aspect-ratio: 4 / 5;
    max-height: min(76vh, 760px);
    overflow: hidden;
    border-radius: 28px;
    background: var(--surface);
    clip-path: inset(calc((1 - var(--t)) * 10%) round 28px);
}
.story-media img {
    position: absolute;
    top: -10%; left: 0;
    width: 100%; height: 120%;
    object-fit: cover;
    transform: translateY(calc((var(--p, .5) - .5) * -16%));
}

.story--wide .story-in { align-items: center; }
.story--wide .story-media { aspect-ratio: 784 / 339; max-height: none; }
.story--wide .story-media img { top: 0; height: 100%; transform: none; }

@media (max-width: 899px) {
    .story-in { grid-template-columns: 1fr; }
    .story-media { order: -1; aspect-ratio: 4 / 3; }
    .story--wide .story-media { aspect-ratio: 784 / 339; }
}

.words .kicker { margin-bottom: 26px; }

.svc--video { cursor: default; }
.svc-intro p:not(.kicker) { margin: 22px 0 0; color: rgba(255, 255, 255, .78); }
.svc-intro .privacy { margin-top: 18px; font-size: 13px; color: var(--muted); }

.yt {
    position: absolute;
    inset: 0;
    z-index: 3;
    display: grid;
    place-items: center;
    padding: 0;
    border: 0;
    background: transparent;
    cursor: pointer;
}
.yt i {
    position: relative;
    display: block;
    width: 88px; height: 88px;
    border-radius: 50%;
    background: rgba(249, 22, 52, .92);
    box-shadow: 0 0 0 0 rgba(249, 22, 52, .5);
    transition: transform .4s var(--ease), box-shadow .4s;
    animation: pulse 2.4s var(--ease) infinite;
}
.yt i::after {
    content: "";
    position: absolute;
    top: 50%; left: 54%;
    border-style: solid;
    border-width: 13px 0 13px 21px;
    border-color: transparent transparent transparent #fff;
    transform: translate(-50%, -50%);
}
.yt:hover i, .yt:focus-visible i { transform: scale(1.1); }
@keyframes pulse { 70% { box-shadow: 0 0 0 26px rgba(249, 22, 52, 0); } 100% { box-shadow: 0 0 0 0 rgba(249, 22, 52, 0); } }
.svc iframe { position: absolute; inset: 0; z-index: 5; width: 100%; height: 100%; border: 0; }

.catalogs { padding: 16vh var(--gutter); }
.catalogs-in { max-width: var(--max); margin: 0 auto; }
.section-head { max-width: 760px; margin-bottom: 56px; }
.section-head p:not(.kicker) { margin: 22px 0 0; color: rgba(255, 255, 255, .7); }

.cat-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; }
.cat {
    --mx: 50%; --my: 50%;
    position: relative;
    display: flex;
    flex-direction: column;
    min-height: 300px;
    padding: 28px;
    overflow: hidden;
    border: 1px solid var(--line);
    border-radius: 24px;
    background: var(--surface);
    text-decoration: none;
    transition: transform .5s var(--ease), border-color .4s;
}
.cat::before {
    content: "";
    position: absolute;
    inset: 0;
    background: radial-gradient(420px circle at var(--mx) var(--my), rgba(249, 22, 52, .22), transparent 60%);
    opacity: 0;
    transition: opacity .4s;
}
.cat:hover { transform: translateY(-6px); border-color: rgba(249, 22, 52, .5); }
.cat:hover::before { opacity: 1; }
.cat > * { position: relative; }
.cat-num { font-size: 13px; letter-spacing: .2em; color: var(--red); }
.cat h3 { margin-top: auto; font-size: clamp(32px, 3vw, 46px); }
.cat p { margin: 10px 0 18px; color: rgba(255, 255, 255, .7); font-size: 16px; }
.cat-go { font-size: 15px; color: #fff; }
.cat-go small { color: var(--muted); }

@media (max-width: 1100px) { .cat-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 560px) { .cat-grid { grid-template-columns: 1fr; } .cat { min-height: 220px; } }

.contact { padding: 4vh var(--gutter) 14vh; }
.contact-in { max-width: var(--max); margin: 0 auto; }
.contact-list { margin: 40px 0 0; padding: 0; list-style: none; border-top: 1px solid var(--line); }
.contact-list li { border-bottom: 1px solid var(--line); }
.contact-list a {
    display: flex;
    align-items: baseline;
    flex-wrap: wrap;
    gap: 6px 28px;
    padding: 28px 0;
    text-decoration: none;
    transition: color .3s;
}
.contact-list span {
    flex: 0 0 120px;
    font-size: 13px;
    letter-spacing: .2em;
    text-transform: uppercase;
    color: var(--muted);
}
.contact-list b {
    font-size: clamp(30px, 5.6vw, 90px);
    font-weight: 700;
    line-height: 1;
    letter-spacing: -.01em;
    overflow-wrap: anywhere;
}
.contact-list b::after {
    content: " →";
    display: inline-block;
    color: var(--red);
    opacity: 0;
    transform: translateX(-20px);
    transition: transform .4s var(--ease), opacity .3s;
}
.contact-list a:hover { color: var(--red); }
.contact-list a:hover b::after { opacity: 1; transform: none; }
.contact address { margin-top: 28px; font-style: normal; color: rgba(255, 255, 255, .7); }
.contact-where { margin: 8px 0 0; color: rgba(255, 255, 255, .55); }

.people { padding: 14vh var(--gutter); }
.people-in { max-width: var(--max); margin: 0 auto; }

.team-wide { max-width: 784px; margin: 0 auto clamp(48px, 8vh, 90px); border-radius: 18px; overflow: hidden; }
.team-wide img { width: 100%; }
.people-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: clamp(20px, 3vw, 40px); }
.person { position: relative; text-align: center; }
.person .face-img {
    position: relative;
    aspect-ratio: 1;
    overflow: hidden;
    border-radius: 50%;
    background: var(--surface);
}
.person .face-img img { width: 100%; height: 100%; object-fit: cover; transform: scale(1.07); transition: transform .8s var(--ease); }
.person:hover .face-img img { transform: scale(1.12); }
.person .face-img--empty { display: grid; place-items: center; border: 1px dashed rgba(255, 214, 102, .6); font-size: clamp(36px, 4vw, 60px); font-weight: 700; color: rgba(255, 255, 255, .25); }
.person b { display: block; margin-top: 20px; font-size: 22px; font-weight: 700; }
.person small { display: block; margin-top: 4px; font-size: 14px; color: var(--muted); }
.person .img-note { position: static; margin: 14px auto 0; }

@media (max-width: 899px) { .people-grid { grid-template-columns: repeat(2, 1fr); } }

.legal { max-width: 860px; margin: 0 auto; padding: calc(env(safe-area-inset-top, 0px) + 150px) var(--gutter) 14vh; }
.legal h1 { font-size: clamp(56px, 9vw, 130px); line-height: .9; margin-bottom: 48px; }
.legal h2 { margin: 52px 0 16px; font-size: clamp(26px, 2.6vw, 36px); line-height: 1.1; }
.legal p, .legal li { color: rgba(255, 255, 255, .78); font-size: 17px; line-height: 1.7; }
.legal ol, .legal ul { padding-left: 1.4em; }
.legal ul li + li { margin-top: 4px; }
.legal strong { color: #fff; }

.legal .todo { padding: 12px 16px; border: 1px dashed #ffd666; border-radius: 10px; background: rgba(255, 214, 102, .08); font-size: 15px; color: #ffe9b0; }
.legal .todo b { display: block; color: #ffd666; }
.legal .legal-stand { margin-top: -28px; font-size: 14px; letter-spacing: .12em; text-transform: uppercase; color: var(--muted); }
.legal li + li { margin-top: 10px; }
.legal a { color: #fff; text-decoration-color: var(--red); text-underline-offset: 3px; }
.legal .big-link { display: inline-block; margin-top: 10px; font-size: clamp(36px, 6vw, 80px); font-weight: 700; line-height: 1; text-decoration: none; }
.legal .big-link:hover { color: var(--red); }

.notfound { min-height: 100vh; min-height: 100svh; display: grid; place-content: center; padding: 120px var(--gutter) 60px; text-align: center; }
.notfound .code { font-size: clamp(120px, 30vw, 420px); font-weight: 700; line-height: .8; letter-spacing: -.03em; }
.notfound h1 { margin-top: 20px; font-size: clamp(32px, 4vw, 56px); }
.notfound p { margin: 18px auto 30px; max-width: 520px; color: rgba(255, 255, 255, .75); }

.page-eco .kicker--red, .page-eco h1 .red, .page-eco h2 .red { color: var(--eco); }
.page-eco .fill { background-image: linear-gradient(90deg, var(--eco) 0 50%, rgba(255, 255, 255, .16) 50% 100%); }
.zoom .media video { width: 100%; height: 100%; object-fit: cover; transform: scale(calc(1.3 - var(--t) * .3)); }
.zoom .media:has(video)::after { opacity: calc(var(--t) * .55); }
.zoom-copy .kicker { margin-bottom: 16px; }

@media (max-width: 700px) {
    body { font-size: 17px; }
    .faces { grid-template-columns: repeat(3, 1fr); gap: 8px; width: calc(100% - 2 * var(--gutter)); }
    .face i { border-radius: 14px; }
    .shade { opacity: clamp(0, var(--p, 1) * 1.4, .95); }
    .hero-lead { bottom: calc(7vh + env(safe-area-inset-bottom, 0px)); }
    .img-note--hero { display: none; }
    .zoom .sticky { --ix: 7vw; --iy: 30vh; }
    .phero .sticky { --ix: 6vw; }
    .btn { padding: 14px 22px; font-size: 15px; }
}

@media (prefers-reduced-motion: reduce) {
    *, *::before, *::after { animation: none !important; transition: none !important; }
    .intro { display: none; }
}

.fx-snow { position: fixed; inset: 0; z-index: 40; width: 100%; height: 100%; pointer-events: none; }
.fx-ice { position: fixed; inset: 0; z-index: 45; overflow: hidden; pointer-events: none; }
.fx-flake {
    position: absolute;
    top: 0;
    left: 0;
    pointer-events: auto;
    cursor: pointer;
    touch-action: none;
    -webkit-tap-highlight-color: transparent;
}
.fx-flake svg {
    display: block;
    width: 100%;
    height: 100%;
    overflow: visible;
    filter: drop-shadow(0 0 6px rgba(150, 215, 255, .9)) drop-shadow(0 0 18px rgba(120, 190, 255, .45));
    transition: transform .1s, filter .2s;
}
.fx-flake .i1 { fill: none; stroke: rgba(150, 210, 255, .45); stroke-width: 7; stroke-linecap: round; stroke-linejoin: round; }
.fx-flake .i2 { fill: none; stroke: #f2fbff; stroke-width: 2.2; stroke-linecap: round; stroke-linejoin: round; }
.fx-flake:hover svg { transform: scale(1.12); filter: drop-shadow(0 0 8px #fff) drop-shadow(0 0 24px rgba(150, 215, 255, .8)); animation: fxShiver .25s infinite; }
.fx-flake.crush svg { transform: scale(1.3, .45); animation: none; }
@keyframes fxShiver { 0%, 100% { translate: 0 0; } 25% { translate: -1.5px 1px; } 75% { translate: 1.5px -1px; } }

.fx-trail { position: fixed; inset: 0; z-index: 90; overflow: hidden; pointer-events: none; }
.fx-trail img { position: absolute; top: 0; left: 0; width: auto; opacity: 0; will-change: transform, opacity; }